Convention Centres of Canada program activities focus on four areas:
- Industry Communications and Intelligence, including the preparation and distribution of Bulletins and advisories, reports from major industry event and analysis of industry trends and consultation with members on key industry issues;
- Standards, Benchmarking and Research, including the Annual Canadian Convention Centres Survey, EI measurement, member surveys and industry standards development;
- Product Development, through the organization and delivery of meetings and conferences that help enhance awareness and performance, and
- Industry Relations and Profile, by promoting CC of C concerns with other industry organizations, liaising with industry media and assisting members in their community interactions.