The Value Proposition
Convention Centres Canada Masthead Halifax Convention Centre
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Along with the 8,000 meetings, conventions, exhibitions and related events our members host per year, the more than $2.5 billion in economic impact and the employment of some 3000 full and part time staff, Canada’s convention centres support all the overall Meetings Industry benefits identified above on behalf of their respective communities and provide an effective vehicle for governments to address key policy objectives in these areas.

They support the local hospitality industry by generating additional visitors, in the form of delegates, who would not necessarily visit otherwise. The impacts of these delegates are significant, given that their spending is typically about 3-4 times as much as other visitors. This spending is widely dispersed, from hotel accommodation to restaurants and from retail to entertainment and visiting local attractions.

At the same time, they also serve broader community interests by promoting education and professional development, supporting trade and investment initiatives, creating showcases for local products and services and enhancing the economic, academic and educational qualities of their respective destinations.